Several engineers in Hong Kong together start a business on STEM education. Each of them was some year in their specific engineering, including mechanical engineer, computer engineer, and electronic engineer. They are working together to grow a STEM education business, they have a mission to promote the need for STEM learning, which means to nurture a curious mind into students so that they will adaptable to the future creative economy with the ability to learn anytime independently and logically.
The company value is in three domains, which were commitment, innovative workflow, and partnership. They hope that building a culture with staff will commit to growing their business with personal integrity in order to pursuit the core value.
Deliver learning value in teaching, they called it the learning value because they are going to deliver these values through some learning kits with courses. Learn by doing is the first thing they concern in course design with content and educational kit. Then, spark joy intending to have continuous discovery when doing. Extrapolating is extendable to other applications. Dig Deep but Express Easy (“DDEE”) is also what they deliver in their learning kit, express ideas in a very easy to understand way, sum up the delivery of learning value, there are including: Learn by doing, Spark joy, Extrapolating, Dig Deep but Express Easy.
Product marketing intends to deliver the learning value, four kinds of products are designed in their marketing strategy, including APIS, PISCIS, STELLA, and DOCENS.
APIS – Course and Educational Kit,
PISCIS – Teacher coaching and re-build,
STELLA – Activities and project,
DOCENS – Training platform of a co-worker (train the trainers).
APIS - Topics are including smart home, solar PV system, smart city, smart farm & gardening, Internet of Things, and Artificial Intelligence (AI), each set consist book and educational kit design for the purpose, fit for 10 lessons of activities at school, training center or clubhouse.
PISCIS is their product on teacher coaching and re-build, our target customer is a potential teacher or already full-time teacher intend to rebuild their STEM skill, it will be in our Tsuen Wan office at Hong Kong. These four kinds of teachers including 1) Facilitator, 2) Teacher, 3) Tutor, 4) Helper, for each school class or activities, we will send a teacher and a helper, however, for a class is more demanding, a facilitator and a tutor will be formed as a teaching group. PISCIS is our training class held to coach teachers to become familiar with STEM courses. For those certified as a facilitator, who could independently lead a STEM class on both teaching and guiding practical skills, including micro: bit and Arduino programming. There will be a certificate to certify the courses who could teach in class.
STELLA is products on standalone activity, teachers will be sent to school according to the assigned schedule, each session will be 90 minutes at school. Several topics are on-going in the school including coin counting machines, flowering machines, etc. The proposed topic from our client leading to co-develop project is also possible.
DOCENS is their products on a training platform for training, programming technique of Arduino, Raspberry Pi or another single-board computer could be delivery by our learning platform. There are including teaching videos, projects, circuit diagrams, and many more integrated together as a platform. The course could lead to a mini-engineering project like a greenhouse, STEM classroom, modify the machine to allow students to participate in a real-life project. It is a course combine with a project leading to a product, with the student could work together.
To growth the company
They believed that to grow the company by means of four things, they are including:
1. Build their strength to have company value, resources including time, fund and human resources properly allocation to achieve the strength. Their vision is the future technological advancement builds more on both professional and other open-source hardware and software, and the technology builds on it accelerates the cycle and benefit a wider cluster at large.
2. Build their team to inherent with learning value. To deliver STEM learning value, they build their team to treasure training, innovation, act-and-check, do-and-plan, they construct a lot of prototypes to test market response, fine-tune the products, test, and evaluation.
3. Build their system to deliver products, their design of flow smooth and fine-tune the product to deliver.
4. Build their platform to integrate values. They have a platform to co-develop course and education kit with our partner, any topics could be suggested to us and after evaluation the fit for the STEM learning purpose, individual will enter into a working partner with us, the submitted script will take care by our editing team to finalize the book editing and submit to a publisher. Once confirm the original authorship, each author could share the profit by a revenue model of 50% to 50% profit sharing on each book and educational after deducting the cost, author with share 50% profit with us. This is an encouraging scheme to publish STEM learning books and educational kits. Why STEM classes almost equal to electronic classes?
It seems that many STEM classes almost equivalent to electronic class, delivering by distributing and connect electronic components to a micro: bit (or Arduino, or others) and then write a program and run it. STEM classes, it is believed that should be a border area to cover with, not to narrow down to electronic class with components to connect and light up some LEDs only. It is only that electronic and programming impact a lot to the world, the future world technology regarding artificial intelligence ride on computing technology.